As a company matures there are a significant amount of things to manage. Using a dashboard for managing your business provides you with an overview of your operation and the areas in which you can improve. Not having a dashboard is like steering a ship without a compass and a map. Every day you can go well and everything on board your ship could be in order, but you might end up at the wrong destination or maybe not even leaving the port.
Your dashboard assists you in aligning your organisation in the direction in which you have planned to go. Making this dashboard visual assists those who are on board with you to know how to go about getting to the destination and enables everyone to have a conversation about what is required to get there.
Maps were not drawn up for the convenience of one person. These were specifically made larger so that people could stand around them and plot their coarse. Major decisions were made around maps, fleets were mobilised and attacks were planned.
Your business is not that much different. You need to create a compelling vision of where you are going, measure your performance against your targets and adapt according to circumstances. Having a visual dashboard assists your organisation in this process. As your organisation grows you would be able to adapt this dashboard to the changes in your organisation and change the few critical measurements on the dashboard to reflect every departments goals within your organisation.
You visual dashboard should be dynamic and change as your organisation grows. Start off by using a Lean Canvas in the start-up phase and adding on to your dashboard as your organisation becomes more established. Soon you will find yourself and your employees becoming part of the journey rather than mere bystanders.